• 11 Everyday Items I Wish I'd Waited Until Black Friday to Buy

    12 days ago - By Who What Wear

    The beauty of Black Friday sales is that, on top of the amazing deals on gift-worthy items, you'll find highly covetable fashion items for every season of the year from low-priced brands all the way up to designer labels. Since I'm somewhat of an avid shopper, I tend to buy those everyday items I need when I need them, but based on the number of stylish basics I've seen on sale this week, I really wish I'd waited and bought my jeans, tees, sweaters, and coats in bulk this week. Some of the best brands for basics, such as Reformation, H&M, Madewell, and & Other Stories, are having great...
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  • 37 Fantastic Items to Buy From Amazon's Black Friday Sale

    37 Fantastic Items to Buy From Amazon's Black Friday Sale

    12 days ago - By Who What Wear

    It's a common misconception in my family that I like Black Friday. I am the shopper of our family, the one who stays up all night searching for the latest deals and trends. I am my mom's date to the outlet malls near O'Hare Airport and the force behind my dad's steady stream of wardrobe advice that he never seems to take. Of course, Black Friday should be right up my alley. There's just one problem: I despise lines and crowds more than I love shopping. I know what you're thinking, but there's an obvious solution: online shopping. Now, the problem with that is that online shopping on Black...
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  • I'm Shopbop's Fashion Director-39 Items I'd Buy From Our Epic Black Friday Sale

    I'm Shopbop's Fashion Director-39 Items I'd Buy From Our Epic Black Friday Sale

    12 days ago - By Who What Wear

    They're here: the Black Friday sales we've been waiting for. And I'm here to report that Shopbop's sale is more epic than ever. Through Monday, November 29th you can take off 15-30% storewide with code HOLIDAY. That's right, the entire site is marked down, so it's the best time to order some of those pieces you've been eyeing -including all of the new-season pieces that will no longer be on sale in just a few days. To help uncover some of the very best pieces from the Black Friday sale , I asked Shopbop's Fashion Director, Caroline Maguire, to share the items she's adding to her cart. So...
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  • 35 Black Friday Finds That You Won't Regret Buying

    35 Black Friday Finds That You Won't Regret Buying

    12 days ago - By Who What Wear

    There is no easier time to impulse shop than on Black Friday. Because of that, the shopping event of the season is also responsible for some of our most regretful purchases, be it a TV that's far too big for a studio apartment or a designer bag that you really didn't need to splurge on. That is why this year, we're not leaving anything to chance, and ensuring that every gift you buy this weekend is 100% regret-proof. You're welcome. From the ultimate pair of black jeans and more elevated basics to both sleek and chunky boots that will round out your winter collection, the Black Friday...
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