• Virón's Plant-Based and Recycled Footwear Is the Future of Sustainable Sneakers

    14 days ago - By Hypebeast

    Focusing on sustainable, vegan and plant-based materials, Virón is looking to create footwear in a new way. The emerging label was founded this year by Julian Romer and Mats Rombaut - who is also behind the footwear label Rombaut - the Paris-based brand has pioneered new materials and products for its first release. Whereas a number of vegan footwear and fashion brands use PVC and other plastic-based materials, Virón mixes innovative plant-based textiles - from apple or corn waste - with recycled materials including army tents, canvas polyester and rubber. All of the materials chosen by...
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